16 May
Understanding Community Is A Must For Marketing
As the internet progresses through web 2.0 there is a massive marketing shift occurring online. When the internet was first launched some 20 years ago it was used mainly as a broadcast station to deliver content in a linear fashion. Very little, if any, interaction occurred. Therefore, for the past 19 years we would post content, and make it a one way communication broadcasting center. Things have now changed!
If you, as an online internet marketer, does not pay close attention to the fact that there is a massive shift going on from a broadcasting, one way content deliver system to a community based interaction system, you will miss the boat.
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